Creating a landmark address at the iconic Television Centre

The Ariel, W12


The first chapter reimagined the site, creating 432 design-led apartments, 300,000 sq ft of new office spaces and a range of amenities to the development.

Space for thinkers, creators, makers and spectators to thrive. Now, the final chapter latest offers new standout apartments, penthouses and townhouses giving the opportunity for a new set of individuals to find their place, as Television Centre continues to evolve.

Television Centre is an exciting new neighbourhood comprising prime office, residential and leisure space together with a new Soho House members club and hotel in White City.

A collection of 167 studio, 1, 2 and 3 bedroom apartments set within Television Centre’s only tower building, The Ariel.

Elegant exterior designed by Stirling Prize winners AHMM, carefully detailed interiors by renowned MSMR Architects and beautifully crafted amenity spaces by interior designer, Tatjana von Stein.

23 storeys with uninterrupted views of the city beyond.

 

www.televisioncentre.com ›

Location:
White City

Type:
Residential

Size:
167 units

Partner:
Stanhope

Architects:
AHMM (Exterior)
MSMR (Interior)

Completion:
2027